Here we write about WordPress and website marketing.
You find more articles in German in our blog, Die Netzialisten.
SEO and marketing
SEO – Search Engine Optimization – is one of the magic words almost all clients have on their wish list. Unfortunately, SEO is far from being the magic wand some try to make you believe. But let me explain. Building websites for clients, you always need to be marketing adviser as well as web developer…
Local SEO – Are local businesses different?
Google and such are out to give you, their users, useful search results. This is one reason, why search engines are trying hard to distinguish between local businesses and businesses with no real “local” component. If we are looking for a restaurant or an optometrist, we are looking for an address in a certain region.…
From Schelperdesign to Start-The-Loop
After many good years with our former label schelperdesign.net we felt we needed to move on. We discussed where we came from and where we wanted to go, took a closer look at our every-day-work and future goals. At the end of the process stood a lot of insights, some goals and, last but not…
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